My client is looking for a PPC Specialist to join their team in either the London, St Albans or Cheltenham office. This is a pivotal role, leading our PPC (Google Ads and Paid Social) team, so you’ll need several years of experience.
Responsibilities
- Build, execute, and manage PPC campaigns across Google Ads and various social media platforms such as Facebook, Instagram, LinkedIn, and Twitter
- Perform thorough keyword research, ad grouping, and audience targeting to optimise campaign reach and effectiveness
- Monitor and adjust bids, budgets, and campaign settings to ensure maximum ROI and adherence to budget constraints
- Analyse campaign performance data, generate detailed reports, and provide actionable insights
- Collaborate with cross-functional teams to integrate PPC campaigns with overall client marketing strategies
- Stay current with PPC and paid social trends, tools, and best practices to continuously refine and enhance campaign strategies
- Implement A/B testing to compare different campaign strategies and improve overall results
- Participating in client meetings to present campaign results, discuss strategies, and gather feedback
You’ll be
- Analytical and data orientated
- A team player
- A problem solver
- Willing to share your knowledge and expertise with the rest of the team
- Someone who embraces success and failure equally – there’s no room for egos
You’ll have
- Several years of PPC (Google Ads and Paid Social) experience
- An in-depth knowledge of PPC best practices - bidding strategies and best practices
- Excellent analytical skills to interpret data and adjust campaigns to meet objectives (proficiency in Google Analytics desired)
- A desire to see our clients succeed
- A strong attention to detail
- A growth mindset – you’ll be aware of your strengths and weaknesses and willing to work on them
You’ll get
- Generous holiday allowance starting at 23 days plus bank holidays, rising to 30 days
- A 4-day week on the last week of the month (10 extra lie-ins a year!)
- Flexible working opportunities
- A competitive salary and bonus of up to 10%
- Opportunities to train and develop, go to conferences and share your knowledge with others
- Proactive career development – we’re a growing company and love to see our team grow with us
- Company pension
- Company healthcare plan
- Maternity and paternity benefits, plus flexibility for parents to make sure that you never miss the school play
- Innovative, exciting and supportive environment
- A fun, friendly team environment: twice-yearly team nights away, team socials and lunches, charity challenges, a great deal of banter and a healthy competitive spirit
Job Types: Full-time, Permanent
Pay: £35,000.00-£50,000.00 per year
Benefits:
- Casual dress
- Company events
- Company pension
- Work from home
- Hybrid working